Data · BI · AI
Your data,
in the room where decisions are made.
PRIORA builds data infrastructure and AI-enabled business intelligence for operators and founders, then partners directly with the CEO and senior leadership to use it for strategic decisions.
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How We Work
We build the data.
We stay in the room.
Most data firms hand you a dashboard and leave. PRIORA builds the full stack (infrastructure, BI, AI) and partners with your CEO and senior team to interpret what it reveals. Engineering depth and strategic presence in one engagement.
01
Build the infrastructure
Cloud data warehouses (Snowflake, BigQuery, Redshift), ETL pipelines, dbt models. We construct a foundation your data can actually be trusted on.
02
Surface the intelligence
Executive and operator dashboards built in Metabase: DM performance, MTD vs forecast, location benchmarking, membership trends, marketing attribution. Visible, real-time, built for non-technical operators.
03
Layer in AI
On top of the data foundation, we apply AI to surface what matters before it shows up in next month's numbers: membership churn risk, failed-payment exposure, forecast drift, campaign underperformance, and location-level anomalies that need executive attention now.
04
Act as your fractional CDO
We embed as your head of data, not as a vendor you manage. We attend the meetings, operate on your cadence, and partner directly with the CEO and senior team to turn what the data reveals into decisions.
What We Do
Four verticals. One standard.
Medical Spas & Wellness
District-level dashboards, location benchmarking, and AI-assisted performance intelligence for multi-location wellness operators.
Learn moreB2C
CAC, LTV, and pipeline visibility built into a single source of truth, connected back to the marketing and ops tools your team already uses.
Learn moreB2B
Revenue data architecture, territory analytics, and go-to-market intelligence for companies with complex sales motions.
Learn moreHealthcare & Dental
Practice-level data systems that give owners and group operators the visibility to grow, without relying on a full internal analytics team.
Learn moreSelect Engagements
The work behind the results.
B2C · Competitive Intelligence
Territory data, competitor data, prospect density. Finally in the same place.
A national athletic events company had every piece of the picture: 18,700 prospect records across three event categories, competitor contract data, territory assignments, and pipeline velocity. Just never all in one place. PRIORA built a live competitive whitespace map that unified it all. Coverage gaps, competitor-heavy regions, and high-density prospect territories with low sales coverage, visible in a single view.
For the first time, leadership had a factual basis for territory prioritization. The map didn’t make the decisions. It made the right ones harder to argue with.
See all client workMedical Spas & Wellness
Thirty-plus locations. Six dashboards. One number.
A national wellness chain was opening new locations every quarter while its reporting stayed frozen in exports and reconciliation meetings. PRIORA connected BLVD, Shopify, Paylocity, and Birdeye into one warehouse and built role-specific dashboards for every function: District Managers, Regional Nurse Managers, Finance, and the external marketing agency. Hightouch pushes it back into HubSpot.
A controller, a CFO, a CEO, two clinical management tiers, and an outside marketing agency. All drawing from one warehouse. No reconciliation meeting.
See all client workReady to see your data differently?
Let’s talk about what PRIORA can build for you.